New responsive B2B website for leading national IT company
We've recently completed the refresh of the Bluecube Technology Solutions website. Melon was approached to create a new web design, to modernise, optimise and relaunch the outgoing website.
The new website features include:
- Fully responsive templates for all devices
- Engine CMS for quick and easy content updates
- Simplified content and User Journey to improve conversion
- PPC Landing Page deployment for tailored campaigns and A/B testing
- Modern animations, interactive elements and hover effects
- Refreshed graphic design and image style to modernise overall aesthetic
- Clear messaging and simplified content
- Simple, accessible call to actions
Seamless Integration with in-house systems
In addition to the marketing orientated activity outlined above, Melon was also required to integrate with the Bluecube in-house systems. These integrations ensured a seamless transition for Portal Logins, CRM data capture and Support Sessions. By integrating in this way website users can login or enquire via a fully automated and seamless process, in turn ensuring the best possible experience.
Responsive templates optimise viewing and engagement across all devices
The end result
The new Bluecube website encompasses a modern approach which puts the user first. Less content and clearer messaging along with simplified website architecture ensure immediate understanding and reduced confusion for existing and potential customers alike. This in turn delivers a better rate of conversion and engagement, which is a primary function of this website.
What the client said...
“The guys at Melon worked hard to understand our requirements and recommend a solution which would deliver our goals. Throughout a well polished process we felt every phase from planning to design and build was delivered perfectly."
James Hawker
CEO
Bluecube Technology Solutions
View the website here: www.bluecube.uk.com
